02 / Haven Wellness Studio

Use a dynamic color palette that adapts to the seasons or the environment your gear is suited for (e.g., earthy tones for hiking, bright hues for water sports).

January 13, 2025

VelvetRoot Naturals established itself as a sophisticated and eco-friendly choice, leaving a lasting impression on its target audience.

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Project Overview

PeakVista Outdoors, a startup specializing in high-quality outdoor adventure gear, needed a bold and adventurous brand identity to stand out in a competitive market. The challenge was to create a visual identity that resonated with outdoor enthusiasts while reflecting the durability and reliability of their products.

Deliverables

  • Color palette and typography guidelines
  • Brand patterns and iconography
  • Packaging design for gear and accessories
  • Social media templates and digital assets
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